The Devil is in the Details by Rick White, President 180BIZ
Today it's daily dose day number 66. If we have one more six, it'd be the sign of the devil. Right? And why am I saying that? It's because the devil is in the details. Some shops are getting busier now as every state lifts sanctions and stay at home orders to some degree. I'm seeing shops getting busier. But guess what they're doing? They're stopping their marketing. They're getting into “DO IT” mode instead of “GROW IT” mode. And that, my friends, is a mistake. Please learn from this that you must market your business every single day.
You must be intentional about getting in front of new people. You must be intentional about your message. Your shop does not have a big enough base. You do not have enough customers. You need more customers. Now is a great time to do that. Still, even though people are starting to move around more, there's still a lot of free time. There's still a lot of downtime....
Stop Blaming the Virus by Rick White, President 180BIZ
I'm going to say something a little controversial. That's right. And if you want to get some people ramped up today, share this video. Stop blaming the virus for your situation. I want you to stop. It is not events that cause problems in our business. It's our habits. And here's what the event of this virus has done. It has magnified your habits, whether good or bad. There are shops out there right now that are having the best year they've ever had. That’s because they had the right habits in place. They had the right focus; they saw things changing and adjusted. It served them very well.
There are others that don't have great habits. This event magnified those poor habits causing problems. That's the difference. It's not the event that's causing your problem. The event is magnifying your habits. So let me ask you a question. What habits do you need to work on to get your business to the next level? Success is...
The Best Year You Ever Had the Virus by Rick White, President 180BIZ
I'm going to ask another question today. My question today is: What are you going to do to make this the best year you ever had? The reason why I'm asking this question is because I want you to be aware. I want it consciously in front of you that no one can take this year away from you. No one or nothing can take 2020 away from you unless you give permission to do so. So, my question to you is: What are you going to do right now to make this the best year you've ever had?
Look, we had a hiccup this year. We've had the zig; we've had the zag. It's okay. That's what life and business is all about. It's about coming to a challenge and adapting, overcoming. Every one of these Daily Dose Episodes have been designed to help you believe in yourself, believe in your business, and believe in your future. Every one of these Daily Dose Episodes are to help you not only go through this, but to help you grow through...
Faith Struggles by Rick White, President 180BIZ
Today is our faith edition as it is a Sunday. I want to talk about couple of struggles that I have with faith. Yes, I have struggles. We all do, don't we?, I have two struggles.
Boundaries by Rick White, President 180BIZ
This is our family edition. What I want to talk about today are boundaries. I think boundaries are important, but you must scrutinize them. We have a fence in our yard. The fence is there to keep our kids on our property where we can see them and keep them safe. And it's also there to keep the dog in the yard. I was looking at the fence yesterday and I was thinking that it's important to have boundaries. Then this little voice inside said, “But is it?” I want you to step back and look at boundaries as a good thing. There are certain boundaries that are created by your identity.
I will never, ever, ever do drugs. That is a boundary for me because that is part of my identity. I will never ever be drunk. That is part of my identity. That identity, that boundary is created by who I believe I am. Those are good boundaries. Those are where you are practicing self-management and self-discipline. Those boundaries are good for you....
Brotherhood by Rick White, President 180BIZ
Today I'm wearing a different shirt. It is from Swanley Garage Services and Simply Diag. This shirt was a gift from a friend that I met at ASA super Saturday in Pennsylvania. His name is Edward Grig and owns a shop in London. He came out from London English to ASA super Saturday where he and I met. I also met his beautiful wife, Zoe. That was back in October. Ed and I became friends on Facebook. Right about the beginning of the year, he messaged me and said, “Hey, I signed up for vision.”
“I signed up for your classes. What's your shirt size?” Thank you so much to Ed for the shirt. And the reason why I'm wearing this today is because I want to talk about brotherhood. Any female shop owners that are watching today understand that brotherhood is not a gender-based thought process. I just couldn't think of a better word. What I want you to think about though is that we all have a brotherhood in this industry, and...
What's Your Goal for 2020? by Rick White, President 180BIZ
I'm going to ask you another question. I honestly believe that if you want a better life, you've got to ask yourself better questions. So here's my question for you now. What's your goal for 2020? You had goals, at least I hope you did, on January 1st. Then suddenly this pandemic starts up. Things changed overnight. That happens and it's okay. But what I've seen people doing because of the uncertainty is they stopped pursuing their goals.
Why does that happen? Because you never had control of your life. You never had control of your circumstances. What you did have was control over your routines. You have control over your actions, your reactions, your attitude, your mindset, your focus, your expectations. Those are the things you had control over. We all get up in the morning, have our cup of tea or coffee, drive to work, etc. We do that each day, every day. We are in control.
Now, there’s a stay at...
Comparison by Rick White, President 180BIZ
I want to talk to you, today, about comparison. You can spend a ton of time comparing where you're at now to where you were before. In doing that you end up missing out on the opportunities that are all around you. This is a different environment and the reality is there's still some people looking at today and going, man, it's not like it was two weeks ago, four weeks ago, eight weeks ago. Don't do that. It's a waste of your time. It's a waste of your focus. It's a waste of your energy. You can spend so much time staring at the door that's closed that you're missing the open window.
Sep back and look at what's going on. I want you to look at what's going on today. Ask yourself, “What's great about today?” I want you to ask yourself, “What can I take advantage of today?” What opportunities that you can take advantage of today? You might be the only one open in your market. Things are closed tight in Virginia...
Doing or Getting by Rick White, President 180BIZ
Today I want to ask you a question. Are you DOING or are you GETTING? You might ask, “Rick, what do you mean by that?” That is a great question. Are you doing all the things on your to-do list or are you stepping back enough to understand what it is you want from those actions? What are the outcomes that you want from taking those actions? What do you want from doing those actions? If you're focused on doing, you are task-oriented and it's just something to check off a checklist. That is the wrong focus. A better approach is to do nothing until you have a clear outcome. Then figure out what tasks are going to help you get that outcome. Work those tasks to make sure you're getting the outcome.
I was talking to a shop owner yesterday who is doing all kinds of different things. I asked the owner what the results he was getting from doing those things. He didn’t know. Let me tell you something....
Dealing with Frustration by Rick White, President 180BIZ
Today I want to talk about frustration. Why is this a big deal? Because 44 states are relaxing their “Stay at Home” guidelines. More people are starting to come out. There are a lot of people that are frustrated. There are a lot of people that are angry. There are a lot of people that feel like they have been forced to do things they don't want to do. And you're going to start seeing more and more of them in your shop. You can't go into this thinking it's business as usual. This is still not normal. You’re going to start getting busier. Be very, very intentional here. If nowhere else, please be intentional here.
Frustration levels of some people are higher than they normally are. We're all a little bit on edge. We're ready to get things back to the way they should be. But you know, you're going to have guidelines. Some States that are requiring masks. Some are requiring curbside only. Some are requiring...
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