What if you could spend an hour each month getting personalized advice from a leading shop expert?

Get advice tailored to your specific situation from a leading industry expert (yup that's me!) and a community of shop owners like you. 

For free.

Now you can.  

The second Thursday of every month at 7pm Eastern, I host a free online Shop Owner Round Table The next one is coming right up!

Reserve my spot!

Auto Repair Shop Owner's Daily Dose 51: You're a Hero Too


You're a Hero Too by Rick White, President 180BIZ

I want to share a video with you today that I think is amazing.  It’s Alicia Keys' new song titled “Good Job.”

Go watch the video now and then come back here to read the rest of this. 

That was amazing, wasn’t it? I want you to realize that every one of us tends to be inward focused as far as keeping our businesses open and our people working. But, step back and recognize that you are a hero in my eyes. You are on the front line. You are dealing with people from all different walks. You are dealing with people that have emotions that are just in the absolute range. The fact that you are out there every day doing it, helping, keeping people on the road safe in vehicles that are dependable and reliable. You are a hero. I want you to step back and recognize how you are contributing to the greater good.

This isn't just about money. It’s more than that. This is about being on the front lines, putting yourself in harm's way more than others are. My wife and I and Sandy, we've pretty much self-quarantined. We go from home to the office. It's only the three of us and we're maintaining a physical distancing, but we aren't dealing actively with the front line. Now I do go out once a week and do the grocery shopping. But you are out there every day. You are there all the time and I want to say thank you. I want to say thank you on behalf of everybody that you're helping right now. And I think you need to step back and let that sink in a little bit. It's so easy for us to take a compliment and deflect it.  Your people, your team is there every day. Have you helped them see themselves as heroes? Have you helped them see what they're doing?

And then the last thing I'm going to ask you to do is I want you to start saying thank you to the people that are out there right now working in spite of everything that's going on. You know those people at the grocery store that you don't even see most of the time. Or what about the truck drivers and the delivery drivers, the UPS drivers, and everything that's still open to keep the wheels on the country, if you understand what I'm saying. We must be more aware of those people. We must say thank you to them. I hope you'll agree with me.

This video touched me and in some dramatic ways. I saw the video for the first time last night. It wasn't what I originally planned to do, but I had to share it.  I had to help you remember what you’re doing to help this country and your community. So thank you from the bottom of my heart. Thank you. We love you. Do what you need to do to stay safe.

We're going to have a webinar next week, next Wednesday on specifically safety in the shop. We're going to talk about safety, communication, and message. So please feel free to sign up and get in on that webinar. Share this video with others. Thank you. Take care. Be safe. Have a good day. And God bless.

Want to learn more about transforming your business?

Join my mailing list to get advice you can use to improve your shop, the day it lands in your inbox.
Don't worry, your information will not be shared.

We hate SPAM. We will never sell your information, for any reason.