A SHARED Outcome that Lights You BOTH up!

by Rick White, President 180BIZ                                                                 (Estimated Read Time 5 minutes)

I’ve been talking about working with spouses, lately. That can be a real challenge, can't it? In this episode, I will talk about what you can do to make a difference. The key is to have an outcome. The key to succeeding as a couple is to identify an outcome that gets you excited to get out of bed in the morning. Something where you both feel amazing because you both are working toward something each of you wants.  It's amazing when that happens. 

Create a shared outcome.

Otherwise, it’s SSDD. It's just going to do your job and then go home at the end of the day. And do it all over again tomorrow. You don't want that. You want to go in excited about something. Create a goal for yourselves that excites the crap out of you both. 

You need a shared outcome. 

You need a shared goal. It must be a shared goal that means something to you. That's the mistake people make when they set a goal. You must pick a spot where you want to go. 

Where do you want to end up? 

And here's the thing, that place is not a sales number. That place is not a bank balance. That is the mistake we're making with goals. We're setting goals arbitrarily. If you say, “I want to do a million dollars.” That doesn't mean anything. There's no feeling to it. What I want you to do, when you're setting your goals is to think about what means something to you. 

For example, I talked to a client last week, a new client, and I asked, “What's your goal?” And he didn’t know.  After further discussion, he said, “I want to do a million dollars.” So I asked, “Why do you want to do a million dollars in sales?” That's a great question to ask yourself. Why do you want to do a million dollars? Again, he didn’t know. He finally said, “I feel like I should.” Probing further, I asked, “Why do you feel like you should? After digging deeper, he finally said to me, “I've had my shop for seven years and I've never taken a vacation.” Now we were getting somewhere. Do you see what I'm saying here? 

Now all of a sudden I have lots of follow-up questions, like

1. What would you do with the vacation?
2. Where would you go?
3. What would you go see?

And now this guy's energy level was jumping through the room as he had it all picked out.  He wanted to go to Italy with his wife. He described what they would do there, how long it would be, what mode of transportation they would use, etc. I explained, “Now let's figure out what kind of money the shop needs to make that happen. 

And the guy was lit up like a Christmas tree.

That's what you need as a couple. Sit down and figure out a shared outcome. Something that lights both of you up. If you don't have a destination, your days are merely SSDD, same stuff, different day. You're just going in, doing your job, being totally task oriented. So that's the first situation. 

Here's the second typical situation that I see all the time. He has a goal right here and she has a goal over there.  And they're moving away from each other. But they can't figure out why they're not working together. It's because they're not going to the same place. You need to have an outcome that is shared. 

Now, I'll let you in on a little secret. 

I've talked about a husband and wife or significant other. But it doesn't have to be only them. This same methodology could happen with a business partner. This same methodology applies to a team. You all need a shared outcome. You need a common destination that lights you all up. And that's what makes the difference. That's what gets people coming in and doing whatever they need to do because what they want is worth it. 

This is a GREAT time to create your shared outcome.

We're at the beginning of the year. This is a great time to sit down and figure out what that looks like. You know, Brenda and I, we have that. It took us a long while. Why? Because I didn't play well together. I was on my own for so long. The concept was that having someone that I had to work with was hard for me.  But now we are a united front. We're going for the same thing. And it's exciting and it's fun. Do we have our challenges?  Of course, we do. But you know something, we've been doing it long enough that we both recognize that when we see something different, we wanna honor and understand that perspective. That as a couple, we bring that perspective in and it makes a difference. It makes us better. Us is better than me. Us is better than her. 

Brenda and I have a shared destination. 

That's what you want with your business partner, with your spouse. It’s something you should have at home, with your family, you should have a shared destination. 

God bless. Stay safe, and go make some money.

Take care. Thank you so much.

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